Brand Management :Principles and Practices

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Material type: Text

TextPublication details: New Delhi Oxford University Press, 2012Description: xxiii-827 24cmISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Library and Reading Room	658.827 DUT (Browse shelf(Opens below))	Available		M00811
Books	Library and Reading Room	658.827 DUT (Browse shelf(Opens below))	Available		M00662

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Previous	658.812 RAI Customer Relationship Management : Concepts and Cases /	658.82 PAR Building Brand Value: Five Steps to Building Powerful Brands	658.82 SHI Integrated Marketing Communication in Advertising and Promotion	658.827 DUT Brand Management :Principles and Practices	658.827 DUT Brand Management :Principles and Practices	658.827 ELL Strategic Brand Management	658.827 ELL Strategic Brand Management	Next

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