TY  - BOOK
AU  - Sheth Jagdish N.Rajendra S. Sisodia .
TI  - The 4A`s of Marketing: Creating Value for Customers, Companies and Society
SN  - 9780415898355
U1  - 658.8 
PY  - 2012///
CY  - New Delhi
PB  - Routledge Taylor & Francis Group
ER  -