000			00369nam a2200145Ia 4500
008			240601s2012 xx 000 0 eng d
020			_a9780195678437
082			_a659.1 _bJET
100			_aJethwaney Jaishri
245		0	_aAdvertising management :
250			_a2ed.
260			_aNew Delhi _bOxford University Press, _c2012
300			_axxi-651 _c24cm
942			_2ddc _cBK
999			_c228 _d228