000 00365nam a2200133Ia 4500
008 240601s2012 xx 000 0 eng d
020 _a9780198069867
082 _a658.827
_bDUT
100 _aDutta Kirti.
245 0 _aBrand Management :Principles and Practices
260 _aNew Delhi
_bOxford University Press,
_c2012
300 _axxiii-827
_c24cm
942 _2ddc
_cBK
999 _c412
_d412