000 00340nam a2200133Ia 4500
008 240601s2012 xx 000 0 eng d
020 _a9780198077092
082 _a658.84
_bKUM
100 _aKumar Dinesh.
245 0 _aMarketing Channels
260 _aNew Delhi
_bOxford University Press,
_c2012
300 _axxii-519
_c25cm
942 _2ddc
_cBK
999 _c450
_d450